Tribes of Jaipur is a homegrown Indo-western apparel brand, specialising in Jaipur’s famous handblock print. Central to the brand is a commitment to artisan empowerment and supporting local artisans — ensuring you look and feel your best, no matter where you are.

Social Media: For Tribes of Jaipur’s Social Media Strategy, we made sure there was a consistent visual identity reflecting the brand’s values and thought leadership. To highlight block prints in our modern wardrobes, the strategic approach’s simple — put forward this cultural legacy in the best possible way!

Website Comms: Through clear and engaging language and content, we at Dezinn made sure that the brand’s commitment was not missed on their website. We helped them convey the brand’s vision to the audience, through authenticity and passion that the website resonates.

Influencer Marketing: We leveraged influencers whose value and audience align closely with the brand’s ethos. By reaching out and collaborating with the influencers, we at Dezinn effectively put forward the brand products in authentic and real-life contexts. Through influencer partnerships, we successfully positioned Tribes of Jaipur in the contemporary fashion space.