House of Araish is a pan-India fashion brand that blends everyday practicality with effortless style and finesse.

Website Development:

As part of its D2C journey, we built a seamless digital ecosystem covering branding, shoot art direction, social media, influencer collaborations, and website development. The strategy prioritized an intuitive shopping experience, highlighting SKUs for easy navigation while infusing luxury into the branding, website, and visuals.

Social Media:

We moved beyond fleeting trends, creating an original visual identity that highlighted each garment’s uniqueness. Through curated content and a cohesive, aesthetically refined feed, we provided both inspiration and clarity on fit, improvement in customer trust, and engagement.

Branding & Shoot Direction:

Dezinn curated a 360-degree creative approach, covering branding, visual storytelling, website development, and influencer partnerships. Our shoot concepts enriched the brand’s premium aesthetic, while the logo embodied its all-encompassing style philosophy.